In Great Britain,
Valentine's Day began to be popularly celebrated around the seventeenth century.
By the middle of the eighteenth century, it was common for friends and lovers in
all social classes to exchange small tokens of affection or handwritten notes.
By the end of the century, printed cards began to replace written letters due to
improvements in printing technology. Ready-made cards were an easy way for
people to express their emotions in a time when direct expression of one's
feelings was discouraged. Cheaper postage rates also contributed to an increase
in the popularity of sending Valentine's Day greetings. Americans probably began
exchanging hand-made valentines in the early 1700s. In the 1840s, Esther A.
Howland began to sell the first mass-produced valentines in America.
According to the Greeting Card Association, an estimated one billion valentine
cards are sent each year, making Valentine's Day the second largest card-sending
holiday of the year. (An estimated 2.6 billion cards are sent for Christmas.)
Approximately 85 percent of all valentines are purchased by women. In addition
to the United States, Valentine's Day is celebrated in Canada, Mexico, the
United Kingdom, France, and Australia.
While some believe that Valentine's Day is celebrated in the middle of February
to commemorate the anniversary of Valentine's death or burial -- which probably
occurred around 270 A.D -- others claim that the Christian church may have
decided to celebrate Valentine's feast day in the middle of February in an
effort to 'Christianise' celebrations of the pagan Lupercalia festival. In
ancient Rome, February was the official beginning of spring and was considered a
time for purification. Houses were ritually cleansed by sweeping them out and
then sprinkling salt and a type of wheat called spelt throughout their
interiors. Lupercalia, which began at the ides of February, February 15, was a
fertility festival dedicated to Faunus, the Roman god of agriculture, as well as
to the Roman founders Romulus and Remus. To begin the festival, members of the
Luperci, an order of Roman priests, would gather at the sacred cave where the
infants Romulus and Remus, the founders of Rome, were believed to have been
cared for by a she-wolf or lupa. The priests would then sacrifice a goat, for
fertility, and a dog, for purification. The boys then sliced the goat's hide
into strips, dipped them in the sacrificial blood and took to the streets,
gently slapping both women and fields of crops with the goat hide strips. Far
from being fearful, Roman women welcomed being touched with the hides because it
was believed the strips would make them more fertile in the coming year. Later
in the day, according to legend, all the young women in the city would place
their names in a big urn. The city's bachelors would then each choose a name out
of the urn and become paired for the year with his chosen woman. These matches
often ended in marriage.
Pope Gelasius declared February 14 St. Valentine's Day around 498 A.D. The Roman
'lottery' system for romantic pairing was deemed un-Christian and outlawed.
Later, during the Middle Ages, it was commonly believed in France and England
that February 14 was the beginning of birds' mating season, which added to the
idea that the middle of February -- Valentine's Day -- should be a day for
romance.
The oldest known valentine still in existence today was a poem written by
Charles, Duke of Orleans to his wife while he was imprisoned in the Tower of
London following his capture at the Battle of Agincourt. The greeting, which was
written in 1415, can be viewed today at the British Museum in London, England.
Several years later, it is believed that King Henry V hired a writer named John
Lydgate to compose a valentine note to Catherine of Valois.
While some believe that Valentine's Day is celebrated in the middle of February
to commemorate the anniversary of Valentine's death or burial -- which probably
occurred around 270 A.D -- others claim that the Christian church may have
decided to celebrate Valentine's feast day in the middle of February in an
effort to 'Christianise' celebrations of the pagan Lupercalia festival. In
ancient Rome, February was the official beginning of spring and was considered a
time for purification. Houses were ritually cleansed by sweeping them out and
then sprinkling salt and a type of wheat called spelt throughout their
interiors. Lupercalia, which began at the ides of February, February 15, was a
fertility festival dedicated to Faunus, the Roman god of agriculture, as well as
to the Roman founders Romulus and Remus. To begin the festival, members of the
Luperci, an order of Roman priests, would gather at the sacred cave where the
infants Romulus and Remus, the founders of Rome, were believed to have been
cared for by a she-wolf or lupa. The priests would then sacrifice a goat, for
fertility, and a dog, for purification. The boys then sliced the goat's hide
into strips, dipped them in the sacrificial blood and took to the streets,
gently slapping both women and fields of crops with the goat hide strips. Far
from being fearful, Roman women welcomed being touched with the hides because it
was believed the strips would make them more fertile in the coming year. Later
in the day, according to legend, all the young women in the city would place
their names in a big urn. The city's bachelors would then each choose a name out
of the urn and become paired for the year with his chosen woman. These matches
often ended in marriage.
Pope Gelasius declared February 14 St. Valentine's Day around 498 A.D. The Roman
'lottery' system for romantic pairing was deemed un-Christian and outlawed.
Later, during the Middle Ages, it was commonly believed in France and England
that February 14 was the beginning of birds' mating season, which added to the
idea that the middle of February -- Valentine's Day -- should be a day for
romance.
The oldest known valentine still in existence today was a poem written by
Charles, Duke of Orleans to his wife while he was imprisoned in the Tower of
London following his capture at the Battle of Agincourt. The greeting, which was
written in 1415, can be viewed today at the British Museum in London, England.
Several years later, it is believed that King Henry V hired a writer named John
Lydgate to compose a valentine note to Catherine of Valois.